Konsole Group
Tuesday, 16 April 2019 / Published in Digital Marketing
WHILE MANY PEOPLE LOOK AT DIGITAL MARKETING AS A TOOL FOR LARGE BUSINESSES, LET’S TAKE A LOOK AT HOW SMALL AND GROWING BUSINESSES CAN BENEFIT FROM IT. What is Digital Marketing and How Is It Different from Social Media Marketing? In simple words, Digital Marketing can be defined as promotion done for a product or
Swati Tripathi
Monday, 01 April 2019 / Published in Advertising
On 10th March 2018, Raheja group approached Konsole group to reach their target customers for their latest real estate project, Raheja Residency. The marketing requirement was to make Raheja Residency stand out of the clutter and meet the required target for leads within the proposed deadline Requisite: The prime location of Avanti Vihar in the
Sumit Chatterjee
Wednesday, 27 February 2019 / Published in Digital Marketing
Social media has emerged as the most advantageous marketing platform in the past few years. Undoubtedly, it has paved the way for many companies to promote their business features in an attractive manner & earn huge profits despite huge competition. The social platforms are increasingly becoming popular because of their handy features. From brand acknowledgment
Konsole Group
Wednesday, 06 February 2019 / Published in likesharecomments
With a rise in mobile phone ownership globally,  smartphones and other mobile devices provide a reliable platform for the brands to connect with their right audiences. With about 530 million mobile phone users, India has the second largest market for the mobile phone industry. Hence Mobile Marketing has become a potential tool for brands to
Chandresh Sahu
Saturday, 02 February 2019 / Published in Digital Marketing, Media & PR
Introduction: Have you ever wondered, the efficacy of social media channels, for reaching out to people and connecting with them? If you are still not into it, then you are lacking somewhere. The importance of social media channels that have brought about an unprecedented transition in the process of electoral gambit has changed the dimension
What helps businesses to build a relationship with their customers is investing wisely in various marketing channels to cater to a huge customer base. But the chosen marketing channels should be relevant to the business. What you need is to create a marketing communication system which helps in effective marketing. Now the question is how
Daksha Chopra
Saturday, 24 November 2018 / Published in Digital Marketing, Public relations (PR)
Public Relation (PR) is defined as a strategic communication process that builds a relationship which is mutually beneficial between an organization & public.PR is basically of two types- Traditional PR and Digital PR. What is Digital PR? Let’s throw some light on the term ‘Digital PR’- it means building a digital presence, by using smart
Urja Agrawal
Thursday, 03 May 2018 / Published in Digital Marketing, Facebook Marketing
Have you ever heard the phrase “a picture is worth a thousand words?” No matter what your opinion is on the actual validity of that phrase, there’s no denying that various complex ideas can be (and are) conveyed with just a single still image. Well, a carousel is worth 10 times of that! So, what
Jitesh Jaiswal
Wednesday, 25 April 2018 / Published in Mobile Marketing, WhatsApp Business
What is WhatsApp? How to use it? If you don’t know this and are expecting us to answer, then maybe either you’re too old school or have spent your life on an isolated island away from the society. Still, for your information, Whatsapp is an app that has emerged as a strong medium to socialize.
Urja Agrawal
Saturday, 31 March 2018 / Published in Digital Marketing, Facebook Marketing
Facebook marketing case study
“Our flagship residential project was being launched and we needed quality leads. We were initially not very sure if Digital Marketing could do the needful but since we also wanted to enhance our online presence we gave it a shot. We contacted Konsole Group for this task and they’ve truly exceeded the expectations! We got